Breaking BizDev
What does "business development" mean anyways?
On Breaking BizDev, John Tyreman and Mark Wainwright break down, beat up, and redefine that nebulous term 'business development' for the modern professional services firm.
Subscribe to this podcast to get sales and marketing advice that you can actually put into practice right away. Whether you're an expert doer-seller, firm owner, or a dedicated sales/marketing pro, each episode will help you understand your buyers and win new business.
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Breaking BizDev
Latest Episodes
Creating New Business When Times Are Good (And When They're Not)
When the economy is booming, winning new business can feel effortless, but what about when times are hard? How do the behaviors of buyers and sellers shift?For doer-sellers and professional services BD pros, navigating economic cycles re...
When Should You STOP Listening and START Advising?
Many experts are eager to stop asking questions and start doing "the work," but rushing to solve a problem is a massive trap.For doer-sellers and professional services BD pros, knowing exactly when to shift from listening to advising can...
Measuring the True ROI of Thought Leadership
Is your firm measuring the return on thought leadership just by looking at immediate leads and revenue?For doer-sellers and professional services BD pros, true thought leadership isn't just regurgitating AI-generated content—it's establ...
Navigating the Price Increase Conversation
Asking an existing client for a price increase is one of the most stressful, sweat-inducing conversations a consultant can have, often catching the client off guard and triggering defensive reactions. So instead of presenting a take-it-or-leave...
The Perfect (Sales) Proposal
Stop sending your sales proposals as PDF email attachments and crossing your fingers for a "yes."For doer-sellers and sales/marketing professionals in the B2B services world, the quest for the "perfect" proposal template is a distractio...
